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Lecture Dynamics of mass communication (9th edition): Chapter 2 - Joseph R. Dominick
Chapter 2 - Perspectives on mass communication. In this chapter, you will learn to: understand the differences between the functional approach and the critical/cultural approach to studying mass communications; explain the value of each approach in the analysis of the mass communication process; describe the five functions mass media perform for society.
17 p dainam 24/10/2022 277 22
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Perspectives on mass communication, Functions of mass communication
Lecture Dynamics of mass communication (9th edition): Chapter 1 - Joseph R. Dominick
Chapter 1 - Communication: Mass and other forms. This chapter include objectives: recognize the elements of the communication process, understand the different types of communication settings, identify the function of gatekeepers, describe how the Internet has changed mass communication, explain the various types of mass media convergence, understand the implications of the trend toward audience segmentation.
22 p dainam 24/10/2022 195 11
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Communication process, Interpersonal communication
Lecture Dynamics of mass communication (9th edition): Chapter 17 - Joseph R. Dominick
Chapter 17 - The global village: International and comparative media systems. The learning objectives for this chapter include: recognize the global leaders in newspapers, radio, and television; distinguish among the four main theories of government-press relationships; categorize media systems by ownership patterns and degree of government control; understand how politics, culture, geography, history, and economics affect a country's media...
21 p dainam 24/10/2022 374 34
Từ khóa: International media systems, The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Comparative media systems
Lecture Dynamics of mass communication (9th edition): Chapter 15 - Joseph R. Dominick
Chapter 15 - Formal controls: Laws, rules, regulations. The following will be discussed in this chapter: The press, the law, and the courts; protecting news sources; covering the courts; reporters’ access to information; defamation; invasion of privacy; copyright; obscenity and pornography; regulating broadcasting; regulating cable TV; the telecommunications act of 1996; regulating advertising.
33 p dainam 24/10/2022 267 35
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Formal controls, Regulating broadcasting
Lecture Dynamics of mass communication (9th edition): Chapter 16 - Joseph R. Dominick
Chapter 16 - Ethics and other informal controls. The learning objectives for this chapter include: distinguish among the types of informal controls on the media, explain the most important ethical principles, explain what the standards departments and performance codes are, discuss the relationship between the media and their advertisers vis-à-vis ethical practices, understand the pros and cons of pressure groups.
24 p dainam 24/10/2022 194 34
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Personal ethics, Performance codes
Lecture Dynamics of mass communication (9th edition): Chapter 18 - Joseph R. Dominick
Chapter 18 - Social effects of mass communication. The following will be discussed in this chapter: Investigating mass communication effects, effects on knowledge and attitudes, media effects on behavior: a short history, the impact of televised violence, encouraging prosocial behavior, other behavior effects, research about the social effects of the internet, communication in the future: social impact.
23 p dainam 24/10/2022 84 13
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Social effects, Communication process
Lecture The dynamics of mass communication: Media in the digital age - Chapter 5
Chapter 5 - Magazines. The main contents of this chapter include all of the following: History, magazines in the digital age, defining features of magazines, organization of the magazine industry, magazine ownership, producing the magazine, economics, feedback.
25 p dainam 23/08/2022 196 38
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Producing the magazine, Magazine industry
Lecture The dynamics of mass communication: Media in the digital age - Chapter 8
Chapter 8 - Sound recording. In this chapter, you will learn: understand the development of the recording process, explain the impact of the Depression and World War II on the industry, recognize the significance of the CD, discuss the impact of Napster and its successors, explain how the digital age is affecting the recording industry, describe the departments that make up the recording industry.
34 p dainam 23/08/2022 373 11
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Communication process, Sound recording
Lecture The dynamics of mass communication: Media in the digital age - Chapter 7
Chapter 7 - Radio. In this chapter students will be able to: explain how radio broadcasting developed in the 1920s; recognize how television affected radio discuss the; defining features of radio understand that radio gets programming from local stations, networks, and syndication companies; explain how the digital age is affecting radio; appreciate the potential of high-definition radio; understand how consolidation has affected the radio...
39 p dainam 23/08/2022 223 34
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Radio industry, Producing radio programs
Lecture The dynamics of mass communication: Media in the digital age - Chapter 6
Chapter 6 - Books. In this chapter, you will learn: understand that books are the oldest form of mass communications, recognize the factors that led to the commercialization of book publishing, explain how the digital revolution may change the underlying structure of the book industry, identify the main parts of the book industry, understand the -economics that support the book industry.
25 p dainam 23/08/2022 111 24
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Books in the digital age, Book industry
Lecture The dynamics of mass communication: Media in the digital age - Chapter 9
Chapter 9 - Motion pictures. explain how the motion picture industry developed, describe how the studios dominated the industry, discuss how television affected the film industry and its audience, understand the implications that digital moviemaking holds for the industry, explain how the digital age is affecting film, describe the components of the movie industry and how a motion picture is produced.
41 p dainam 23/08/2022 322 37
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Communication process, Motion pictures
Lecture The dynamics of mass communication: Media in the digital age - Chapter 11
Chapter 11 - Cable, satellite, and internet television. Learning objectives of this chapter include: trace the development of cable, satellite, and Internet television; describe the implications of the digital age for these media; understand the structure, content, and finances of cable, satellite, and Internet TV; appreciate the potential of user-generated content; explain the audience measurement techniques used for these media.
22 p dainam 23/08/2022 212 35
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Communication process, Internet television
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