Lecture Dynamics of mass communication (9th edition): Chapter 16 - Joseph R. Dominick

Chapter 16 - Ethics and other informal controls. The learning objectives for this chapter include: distinguish among the types of informal controls on the media, explain the most important ethical principles, explain what the standards departments and performance codes are, discuss the relationship between the media and their advertisers vis-à-vis ethical practices, understand the pros and cons of pressure groups.

Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Personal ethics, Performance codes