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Lecture Dynamics of mass communication (9th edition): Chapter 13 - Joseph R. Dominick
Chapter 13 - Public relations. The following will be discussed in this chapter: Defining public relations, a short history of public relations, public relations in the digital age, organization of the public relations industry, departments and staff, the public relations program, economics.
24 p dainam 24/10/2022 204 14
Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Public relations, Public relations program
Lecture The dynamics of mass communication: Media in the digital age - Chapter 14
Chapter 14 - Public relations. The following will be discussed in this chapter: Defining public relations, a short history of public relations, public relations in the digital age, organization of the public relations industry, departments and staff, the public relations program, economics.
19 p dainam 23/08/2022 191 18
Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Public relations, Public relations program
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