Lecture The dynamics of mass communication: Media in the digital age - Chapter 19

Chapter 19 - Social effects of mass communication. The following will be discussed in this chapter: Investigating mass communication effects, effects on knowledge and attitudes, media effects on behavior: a short history, the impact of televised violence, encouraging prosocial behavior, other behavior effects, research about the social effects of the internet, communication in the future: social impact.

Từ khóa: Mass communication, Truyền thông đại chúng, Media in the digital age, Mass media, Communication process, Social effects