Lecture Dynamics of mass communication (9th edition): Chapter 7 - Joseph R. Dominick

Chapter 7 - Radio. In this chapter we will discuss: History, radio in the digital age, defining features of radio, organization of the radio industry, ownership in the radio industry, producing radio programs, economics, feedback, the radio industry.

Từ khóa: The digital age, Mass communication, Dynamics of mass communication, Truyền thông đại chúng, Radio industry, Producing radio programs