• Lecture The dynamics of mass communication: Media in the digital age - Chapter 12

    Lecture The dynamics of mass communication: Media in the digital age - Chapter 12

    Chapter 12 - The internet and the world wide web. In this chapter we will discuss: A brief history of the computer, the internet, structure and features of the internet, the evolving internet, economics, feedback, social implications, the future: the evernet.

     31 p dainam 23/08/2022 192 1

  • Lecture The dynamics of mass communication: Media in the digital age - Chapter 17

    Lecture The dynamics of mass communication: Media in the digital age - Chapter 17

    Chapter 17 - Ethics and other informal controls. The learning objectives for this chapter include: distinguish among the types of informal controls on the media, explain the most important ethical principles, explain what the standards departments and performance codes are, discuss the relationship between the media and their advertisers vis-à-vis ethical practices, understand the pros and cons of pressure groups.

     21 p dainam 23/08/2022 191 6

  • Lecture Dynamics of mass communication (9th edition): Chapter 10 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 10 - Joseph R. Dominick

    Chapter 10 - Television. This chapter includes contents: History, contemporary television, television in the digital age, defining features of television, organization of the broadcast television industry, ownership in the television industry, producing television programs, economics, public broadcasting, cable television, home video, direct broadcast satellites, feedback, the television industry.

     37 p dainam 24/10/2022 187 10

  • Lecture Dynamics of mass communication (9th edition): Chapter 5 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 5 - Joseph R. Dominick

    Chapter 5 - Magazines. In this chapter we will discuss: Magazine history, magazines in the digital age, defining features of magazines, organization of the magazine industry, magazine ownership, producing the magazine, economics, feedback, the magazine industry.

     24 p dainam 24/10/2022 187 6

  • Lecture Dynamics of mass communication (9th edition): Chapter 17 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 17 - Joseph R. Dominick

    Chapter 17 - The global village: International and comparative media systems. The learning objectives for this chapter include: recognize the global leaders in newspapers, radio, and television; distinguish among the four main theories of government-press relationships; categorize media systems by ownership patterns and degree of government control; understand how politics, culture, geography, history, and economics affect a country's media...

     21 p dainam 24/10/2022 184 15

  • Lecture Dynamics of mass communication (9th edition): Chapter 7 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 7 - Joseph R. Dominick

    Chapter 7 - Radio. In this chapter we will discuss: History, radio in the digital age, defining features of radio, organization of the radio industry, ownership in the radio industry, producing radio programs, economics, feedback, the radio industry.

     31 p dainam 24/10/2022 181 5

  • Lecture Dynamics of mass communication (9th edition): Chapter 1 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 1 - Joseph R. Dominick

    Chapter 1 - Communication: Mass and other forms. This chapter include objectives: recognize the elements of the communication process, understand the different types of communication settings, identify the function of gatekeepers, describe how the Internet has changed mass communication, explain the various types of mass media convergence, understand the implications of the trend toward audience segmentation.

     22 p dainam 24/10/2022 175 6

  • Lecture Dynamics of mass communication (9th edition): Chapter 9 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 9 - Joseph R. Dominick

    Chapter 9 - Motion pictures. This chapter includes contents: The phi phenomenon, persistence of vision, history of the motion picture, motion pictures in the digital age, defining features of motion pictures, organization of the film industry, ownership in the film industry, producing motion pictures, economics, feedback, cable and video: the hollywood connection, the film industry.

     35 p dainam 24/10/2022 173 9

  • Lecture Dynamics of mass communication (9th edition): Chapter 14 - Joseph R. Dominick

    Lecture Dynamics of mass communication (9th edition): Chapter 14 - Joseph R. Dominick

    Chapter 14 - Advertising. The main contents of this chapter include all of the following: Defining advertising, a brief history of advertising, advertising in the digital age, organization of the consumer advertising industry, producing advertising, economics, business-to-business advertising.

     31 p dainam 24/10/2022 165 14

  • Lecture The dynamics of mass communication: Media in the digital age - Chapter 19

    Lecture The dynamics of mass communication: Media in the digital age - Chapter 19

    Chapter 19 - Social effects of mass communication. The following will be discussed in this chapter: Investigating mass communication effects, effects on knowledge and attitudes, media effects on behavior: a short history, the impact of televised violence, encouraging prosocial behavior, other behavior effects, research about the social effects of the internet, communication in the future: social impact.

     29 p dainam 23/08/2022 146 14

  • Lecture The dynamics of mass communication: Media in the digital age - Chapter 15

    Lecture The dynamics of mass communication: Media in the digital age - Chapter 15

    Chapter 15 - Advertising. The main contents of this chapter include all of the following: Defining advertising, a brief history of advertising, advertising in the digital age, organization of the consumer advertising industry, producing advertising, economics, business-to-business advertising.

     28 p dainam 23/08/2022 133 4

  • Lecture The dynamics of mass communication: Media in the digital age - Chapter 16

    Lecture The dynamics of mass communication: Media in the digital age - Chapter 16

    Chapter 16 - Formal controls: laws, rules, regulations. The following will be discussed in this chapter: The press, the law, and the courts; protecting news sources; covering the courts; reporters’ access to information; defamation; invasion of privacy; copyright; obscenity and pornography; regulating broadcasting; regulating cable TV; the telecommunications act of 1996; regulating advertising.

     33 p dainam 23/08/2022 129 6

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